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I lead the digital team at Breast Cancer Now. I've worked in the charity sector since 2004 and had roles in customer service, membership marketing and legacy fundraising before landing a social media role in 2010 and growing into more general digital engagement stuff from there.

I've managed big digital projects, worked on digital engagement around key charity partnerships with Tesco, Bupa and Morrisons, launched an online community and been charged with overseeing digital transformation work too - about which I have many-an-opinion that I might share.

Generally, I'm very passionate about empowering people, teams and charities to be better at digital because I believe there's so much potential to do more.

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